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Monday, January 6 • 10:30am - 11:45am
Branding for Bloggers: It's More Than Your Logo

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Branding is more than your logo. It’s the entire idea and image that people have of something or another person. It’s what determines what people expect from you, and ultimately dictates how they interact with you.

It’s incredibly important to know what your brand is and how to build it online, make it stronger and maintain it. Are the three words you use to describe yourself (or your organization) the same words others would use?

This interactive workshop will help you figure out how to be consistent, cohesive and conscious online so you can build a brand that is instantly recognizable. You will feel more confident about establishing yourself as a voice to be reckoned with in the digital space.

This workshop will be useful for: anyone or blogger looking to establish or strengthen their voice and brand online.

You'll Walk Away From This Session Knowing:
  • How to find out what your online reputation or brand currently is
  • How to find and strengthen your voice to start building a respected brand online
  • How to build your visual identity (and how color matters) on Facebook, Twitter and elsewhere

Monday January 6, 2014 10:30am - 11:45am PST
Blogging 3 - Pavilion 4

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