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Sunday, January 5 • 2:30pm - 3:15pm
Podcasting with WordPress as a Business Tool: Turn the Corner, Corner the Market

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It’s not enough to be have a business presence; you need to move ahead, turn the corner and corner the market. Your digital media presence is your brand, your character, and in this session RawVoice pioneer and CIO Angelo Mandato will present the podcasting tools and tips you need to put you at the top of your game and your business at the top of the market.

Mandato will discuss the nuances of podcasting as a promotional and support tool and to drive traffic to your business, whether you’re using WordPress for one podcast or Multisite for a network of podcasts. He’ll demonstrate the how-tos of configuring PowerPress -- with SEO for the Web and iTunes in mind -- and the value of measuring the success of your podcast as a business promotional tool using Google Web Site Analytics and Blubrry Podcast Download Statistics.

You'll Walk Away From This Session Knowing:
  • How to use WordPress for a single podcast
  • How to use WordPress Multisite for a network of podcasts
  • How to configure PowerPress (with SEO for the web and iTunes in mind)

Sunday January 5, 2014 2:30pm - 3:15pm
Podcasting 2 - Miranda 3 & 4

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