Scott Sigler's Audiobooks podcast began in March of 2005, long before iTunes incorporated podcasting, and long before most people — Scott included — had any idea what a "podcast" was. Nine consistent years of Sunday episodes and 25 million downloads later, he's cultivated great ideas and efficient tactics into a New York Times best-selling fiction career and a self-sufficient company. He's also bull-in-a-china-shopped his way through dozens of momentum-stopping mistakes. Scott is happy to share three of each to help you further along your podcasting path.
You'll Walk Away From This Session Knowing:
- Tips for building a long-term podcasting business
- Scott's philosophy on making the podcast itself double as evergreen, sellable audiobook content
- The harsh truth: why it takes most podcasters at least three years (and more like five) before they see any return on their investment
